Posts Tagged ‘Strategy’

Talks With CRMNext

In preparation for a webinar Joe Salesky, CEO of CRMNext, and I conducted on April 29th, 2020, we had such a great chat that we decided to post it. We’re likely to continue these discussions in the future as well.

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The Problem With Customer Opinion Surveys and Strategy

For the past few years I’ve noticed that more and more banking and banking technology articles about the future of banking seem to be informed by dubious claims. The writers derive these claims from customer opinion polls and immediately jump to conclusions without understanding survey methodology. Some researchers and consultants conduct customer opinion surveys with…

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